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Early traction is easy to misunderstand. A few thousand sign-ups.Some buzz on social.A spike from paid traffic. For many adult dating founders, that first wave feels like validation. The product…

By the time a prospective medical malpractice client contacts a law firm, the most important decision has already been made. Not the decision to call —but the decision about who…

Most medical malpractice firms believe they have an online presence. They have: A website A Google Business profile Maybe a few articles Some visibility for their firm name On the…

One of the most frustrating realities for medical malpractice firms is this: You know patients in your area are searching for legal help —but they’re not finding you. Not because…

By the time a prospective medical malpractice client calls a law firm, something important has already happened: They’ve mentally eliminated most of their options. They may have started with dozens…

Referrals feel safe. They’re familiar.They’re respectable.They make firms feel “established.” For decades, referrals were the backbone of medical malpractice practices.And for many firms, they still work — just not well…

Most medical malpractice firms believe they understand referrals. They track: Which attorneys send cases Which doctors mention them Which past clients recommend them But there is one referral source that…

At a distance, most medical malpractice firms look the same. Similar credentials.Similar case types.Similar claims of experience. But financially, they are not even in the same universe. Some firms consistently…

There’s a clear divide in medical malpractice. Some firms fight for attention.Others quietly attract the best cases in their market. Same courts.Same laws.Same cities. The difference isn’t luck — it’s…

If you run a medical malpractice firm, you already know one thing for certain:not all cases are worth your time. You don’t want volume.You don’t want weak claims.You want serious…